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We try and bring beauty & harmony in the world through good design.

 
We provide visual manifestations of the core values & USPs of our clients and help them grow.

White ink is a team of individuals with varied skill sets, different strengths, yet one belief - "limitations are only of the mind"

We are a brand design firm with 18yrs of experience.
Our goal is to make our clients succeed through the 
most effective design & communication solutions. 

Our Areas of expertise is Brand, Graphics, Identity, Packaging, Exhibitions, Websites, Digital Experiences, Advertising, Communications and Retail. 

Shalini Singh

Founder Director

A design strategist specialising in brand and communication design with an experience of 20+ yrs. Alumni of the National Institute of Design. Shalini has in the past founded two companies and run them, worked as a design director with Ray and Keshavan (Brand Union), worked with International as well as Indian clients as a consultant. Essentially a think tank to lead, resolve, create and deliver. Her focus is results.

Some of her clients range from Paytm, Satya Paul, Mc Enroe, Indian Metals and Ferrous Alloys, Cummins India, Eli Lilly India, Samsung India, Whirlpool India, ICICI, Medela India, etc.. 

She has worked on a lot of India specific projects with multinationals, essentially determining the Indian language of design and helped international companies deliver solutions to the Indian consumers as per the Indian cultural preferences.

Shalini Singh

Abhimanyu

Director, 
Business Development 

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